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Is Social Media Losing Its Shine?
This chart shows the average time worldwide people spent using social media over the past decade. At first, the time was steadily increasing, but in recent years, it has plateaued, making some experts wonder if social media has already reached its peak. Why do you think these numbers might have stopped growing?
Source: Statista Digital Economy Compass
Social Media Usage Worldwide
Average time per day on social media
2012: 90 minutes2013: 95 minutes2014: 104 minutes2015: 111 minutes2016: 128 minutes 2017: 134 minutes 2018: 142 minutes 2019: 145 minutes 2020: 145 minutes 2021: 142 minutes